Listen to Your Prospects in Your Phone Pitch by Kamau Austin -- Post 5
In earlier posts we talked about the importance of first getting your prospects attention with your phone sales pitch. We went into detail on how to pitch something that would get their attention in 20 seconds or less.
The success of your sales pitch and selling success of course has something to do with preliminary marketing. We also alluded to making executive sales over the phone and what is an executive phone sale.
Next we talked about the types of people who sell well over the phone. Usually people with a professional or entrepreneurial background do well in executive sales. But most importantly people who can learn to listen to the needs of prospects are usually good executive sales type phone sales people.
I have worked with people who didn't (on the surface) look the part, but the person on the other end couldn't tell what me or my colleagues looked like. I have worked with part time school teachers who could generate hundreds of thousands of dollars in sales per year.
There have been times when a moonlighting hard rocker dude could generate tens of thousands of dollars in sales a month as a telesales executive in his day job. He had long hair and tattoos but knew how to sell to business people over the phone in a business like manner. I had a beard and dreadlocks and generated hundreds of thousands of dollars a year in phone sales.
In matter of fact some of the best telephone sales people have dreadlocks that I have worked with (a woman and mentor I know has sold and managed others selling about 25 million dollars over the phone in her career). This is the beauty of phone sales done right: it doesn't matter what you look like -- Its the sales production that counts.
Well if it isn't the professional appearance that counts in phone sales (unlike traditional sales where appearance makes a difference) -- what makes a good telephone sales person? We will return to the importance of listening skills in my next post.
The success of your sales pitch and selling success of course has something to do with preliminary marketing. We also alluded to making executive sales over the phone and what is an executive phone sale.
Next we talked about the types of people who sell well over the phone. Usually people with a professional or entrepreneurial background do well in executive sales. But most importantly people who can learn to listen to the needs of prospects are usually good executive sales type phone sales people.
I have worked with people who didn't (on the surface) look the part, but the person on the other end couldn't tell what me or my colleagues looked like. I have worked with part time school teachers who could generate hundreds of thousands of dollars in sales per year.
There have been times when a moonlighting hard rocker dude could generate tens of thousands of dollars in sales a month as a telesales executive in his day job. He had long hair and tattoos but knew how to sell to business people over the phone in a business like manner. I had a beard and dreadlocks and generated hundreds of thousands of dollars a year in phone sales.
In matter of fact some of the best telephone sales people have dreadlocks that I have worked with (a woman and mentor I know has sold and managed others selling about 25 million dollars over the phone in her career). This is the beauty of phone sales done right: it doesn't matter what you look like -- Its the sales production that counts.
Well if it isn't the professional appearance that counts in phone sales (unlike traditional sales where appearance makes a difference) -- what makes a good telephone sales person? We will return to the importance of listening skills in my next post.
posted by Content Marketers at 5:03 PM
0 Comments:
Post a Comment
<< Home